The 4 Values of Agile: A Comprehensive Guide

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The 4 Agile Manifesto Values of Agile A Comprehensive Guide

Agile methodology is all the rage these days. But what exactly is agile, and why are so many people talking about it? In this blog post, we will discuss the four values of agile and how they can help your business become more efficient and productive. We will also provide a comprehensive guide on how to implement agile in your own organization. So whether you’re just starting out with agile or you’re looking for ways to improve your current process, this blog post is for you!


What is Agile ?


Agile is a methodology that focuses on delivering fast, reliable results by breaking projects into small chunks and taking an iterative approach. It focuses on delivering projects quickly and efficiently. The goal of agile is to provide a platform that allows teams to work together more effectively, while ensuring the highest quality end-product. Agile methodology embraces an iterative approach to planning, development, testing and delivery, allowing for quick feedback and adjustments based on customer needs. The agile project management framework emphasizes communication, collaboration, flexibility, and continuous improvement throughout the process. Agile practitioners believe that staying nimble is key to success in today’s ever-changing business environment.


What is the Agile Manifesto ?

The Agile Manifesto is a document first created in 2001 that outlines the core philosophies of Agile Software Development. The Agile Manifesto emphasizes four values – individual interactions, working software, customer collaboration, and responding to change. These values represent an alternative to traditional software development processes and emphasize the flexibility and adaptation of projects as requirements change or progress. With the Agile Manifesto as inspiration, an entire family of management techniques have become available to project managers and teams allowing them to yield better results faster than ever before.


What are the 4 Agile Manifesto values?


Voice of the customer2


Agile methodology is built on four basic values:


  1. Individuals and interactions over processes and tools
  2. Working software over comprehensive documentation
  3. Customer collaboration over contract negotiation
  4. Responding to change over following a plan


Individuals and interactions over processes and tools:

The value of collaboration and communication between team members is essential in order to help teams work together more effectively. When everyone on the team interacts with each other, it not only strengthens the trust within the group but also enables them to identify areas where constructive criticism is needed and develop solutions for any problems that arise. This effective cooperation helps groups complete tasks at a faster rate and increases their chances of success. By incorporating collaboration and communication into their regular activities, teams can ensure that they have an optimal level of performance and productivity that contributes towards achieving their goals.


Working software over comprehensive documentation:

Early delivery is essential in today’s fast-paced environment, and being able to produce tangible results is critical for businesses that want to remain competitive. This value emphasizes the need for quick turnaround times on projects, enabling companies to get their products into the hands of customers as soon as possible. Moreover, producing working software efficiently allows organizations to avoid having too much of their resources devoted to writing lengthy reports that may become outdated quickly due to rapid technological changes. Incorporating this value into business practices can lead to improved customer satisfaction and provide a strategic advantage over others in the marketplace.


Customer collaboration over contract negotiation:

This value of customer input and feedback is essential to offering the best possible product or service. It gives customers the confidence that their opinions are taken seriously, and this helps to create a strong base for the long-term relationship between business and customer. Encouraging customer input allows businesses to continuously develop products or services that truly meet their customers’ needs. This can also help businesses gain an edge over competitors who aren’t taking customer feedback into account during their production process. Trust earned from thoughtful acknowledgement of customers’ opinions creates invaluable customer loyalty, strengthening a partnership that can endure through any marketplace fluctuations.


Responding to change over following a plan:

In this day and age, customers expect more from businesses. They want to be sure their needs are met in every aspect of their engagement with the company. To meet these changing demands, it is important for organizations to embrace a value of flexibility and adaptation when dealing with customers. This means that teams need to stay agile, so that they can make adjustments quickly if the situation changes in any way. This mentality will help create even deeper connections between customers and the business, leading to more rewarding experiences for all involved.


What are the 12 Agile Manifesto principles?

The 12 principles of agile software development as outlined in the Agile Manifesto are as follows:


  1. Our highest priority is to satisfy the customer through early and continuous delivery of valuable software.
  2. Welcome changing requirements, even late in development. Agile processes harness change for the customer’s competitive advantage.
  3. Deliver working software frequently, from a couple of weeks to a couple of months, with a preference to the shorter timescale.
  4. Business people and developers must work together daily throughout the project.
  5. Build projects around motivated individuals. Give them the environment and support they need, and trust them to get the job done.
  6. The most efficient and effective method of conveying information to and within a development team is face-to-face conversation.
  7. Working software is the primary measure of progress.
  8. Agile processes promote sustainable development. The sponsors, developers, and users should be able to maintain a constant pace indefinitely.
  9. Continuous attention to technical excellence and good design enhances agility.
  10. Simplicity — the art of maximizing the amount of work not done — is essential.
  11. The best architectures, requirements, and designs emerge from self-organizing teams.
  12. At regular intervals, the team reflects on how to become more effective, then tunes and adjusts its behavior accordingly.


Advantages of Agile Methodology

Agile methodology offers numerous advantages to organizations which choose to implement it. These include:


  • Increased collaboration, which leads to better team performance and increased productivity
  • Greater customer satisfaction as requirements are gathered in an iterative fashion throughout the project
  • Faster feedback cycles so teams can make changes and improve their process quickly
  • Improved team morale and motivation as working together encourages more creative problem solving and idea sharing
  • Increased agility which helps teams adapt quickly to changing customer needs
  • Improved quality of the product or service due to multiple iterations of development and testing.



In conclusion, Agile is an effective project management methodology that allows for faster delivery of products and services while maintaining high quality. When implemented correctly, agile methodology offers numerous advantages to an organization, such as increased collaboration, improved customer satisfaction, faster feedback cycles, improved team morale and motivation and increased agility. All of these benefits lead to a better end product or service for the customer and an increased level of success for the entire organization.


Agile methodology is becoming increasingly popular for a variety of reasons. It allows teams to deliver results quickly, encourages collaboration between team members and customers, and promotes an iterative approach that makes it easier to respond and adapt to changes in customer needs. By following the four values of agile, businesses can become more efficient and productive. We hope this guide has provided you with insight into the four values of agile and how they can help your organization become more successful. Thanks for reading!


If you’re interested in learning more about agile or scrum, then check out our courses on Agile. If you enjoyed this blog post, please share it with your friends and colleagues! Also, be sure to check out our other blogs for more scrum tips and tricks. And be sure to follow us on Facebook and LinkedIn for the latest news and updates!

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